illustration, 2D animation, motion graphics video


Ideation, planning and Motion Graphics animation of the promotional video for Penny Game: the digital contest launched by Penny Market to create engagement.

The game is designed for smartphone only and it develops like a mini-game where the user needs to drag and drop the products from the cart on to the checkout conveyor. If three identical products are found (like in a slot machine), you win.

Client: Penny Market